Visitors are coming back tonight

A new TV series called V starts tonight. It’s a remake of a 1983 mini-series and TV show. I was 12 back then, and I remember the advertising and hype surrounding that first series. Billboards appeared that said simply, “The Visitors are Coming,” without explaining any context. It generated a lot of curiosity. While that kind of advertising campaign is more common now, that’s the first of that kind that I remember.

visitors_1983

The series was successful, and I liked it. Back then. About two years ago, I watched a couple episodes of that original series on DVDs from Netflix. It was not very good. I barely could watch two episodes.

But the new series looks good. And I can tell they’re paying homage to that 1980′s advertising campaign somewhat. In 1983, it was almost as if it were a secret that they were advertising a TV show. Here’s what today’s ad on YouTube looks like:

visitors_tonight

Advertising has changed quite a bit in the past 24 years. I’m curious to see how the series will change. It looks like they will have good visual effects in this version.

One last note about advertising: A couple months ago, we watched the original 1971  “Dirty Harry” movie (again a DVD from Netflix), and we happened to watch the theatrical trailer advertising the movie that was on the DVD. It’s narrated throughout, with someone summarizing the premise of the movie for you and telling you to go watch it. It was a much more direct form of advertising. I don’t think I’ve ever seen another movie trailer that was narrated.

5 Responses to “Visitors are coming back tonight”

  1. Kristina Says:

    Awesome series(new version) in my opinion, but I wasn’t born until 1985 so I can’t really make any comparisons.

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